Woman in business attire sitting in office, she is looking down at a tablet in her hands.

The Connected Business of Insurance

Applied Net: Why It’s a Must-Attend Event for Insurance Brokers and Agents

April 26, 2018

by Applied Communications

Applied Net is the largest gathering of independent insurance agents and brokers in the world. Each year, agents and brokers across North America, the UK and Ireland come together to discuss the latest technologies empowering them to compete and thrive in the digital age of insurance.

To be held at the Gaylord Opryland Resort & Convention Center in Nashville October 15-18, Applied Net will feature inspiring keynotes, more than 240 educational sessions, and an innovation showcase to explore how brokerages, MGAs and insurers must incorporate digital technology into their organization’s DNA and transform business and customer service models. Applied Net also includes highly anticipated nightly events to network with other agents and brokers while experiencing world-class entertainment.

Lisa Colwell, operations manager at Wilson Insurance Ltd. in New Brunswick, Canada and multi-year Applied Net attendee, sat down with us to discuss her favorite parts of the conference and why she recommends every independent insurance agent and broker attend.

Q: What is the best part of the conference?

A: My favorite part of Applied Net is networking with other brokers because I’m able to learn about how they’re using digital technology. I’m all about taking the most out of the content and bringing it back to my brokerage. I usually have information overload on my way home because I want to implement so much.

Q: Do you have an example of content that you’ve brought back and implemented into your brokerage?

A: I attended absolutely every Applied Epic session at last year’s Applied Net in Las Vegas. At the time we were in the process of deciding if we would move to Applied Epic. The sessions were great and worth the time, especially since we implemented Applied Epic at our brokerage this year. I’m looking forward to attending more sessions in Nashville.

Q: Can you tell us more about the feeling of community you get from Applied Net?

A: It’s great when you find somebody who’s in the same situation as you because the relationship continues even after the conference. I’ve gotten emails from brokers I connected with at Applied Net asking, “How did you go about doing that?” It’s really nice to make lasting connections with other agents and brokers at Applied Net.

Q: Do you feel that Applied Net is a good place to discover new technology?

A: Applied Net is a great resource to stay on top of what’s out there and how brokers can keep up with digital technology that makes their businesses better. Applied CSR24 would’ve been unheard of a few years ago in our industry. I’ve always found that the conference is a great way to get that introduction and speak with the people who have it. Whether it’s Applied CSR24, Applied Rater or anything else, it’s great to be able to ask, “What do you like about it?” “What would you give as a takeaway if I were to move forward?” There’s a lot of helpful experience sharing.

Q: Do you feel like Applied Net pays for itself in terms of how it helps your agency?

A: Yes, absolutely. As I said before, the toughest part is coming back to the office on your first day back when you’re on that information overload – you’ve got a list of 30 things to do because you’re so energized when you leave the sessions. My advice? Pick three ideas to implement first, then go on to the other 27!

Q: What other parts of the conference do you enjoy?

A: The evening events are always unique and fun. I really enjoy the networking, so it’s nice to get a relaxed atmosphere, have a conversation and get to know people. It feels like a family since everybody understands our industry. Unless you’re in it, you don’t really get it, so it’s nice to troubleshoot with members of the community.

Learn more about Applied Net >


Leave a Reply

Your email address will not be published. Required fields are marked *