Digital Transformation | Read Time: 2 Minutes

Your Winning Ticket to the Digital Roundtrip of Insurance

January 26, 2023

By: Taylor Rhodes

“What doesn’t kill you makes you stronger.”

Friedrich Nietzsche uttered those words of wisdom in the 19th century, and since then, they’ve been repeated by politicians, filmmakers, musicians, and now us. This adage affirms resilience and overcoming adversity, which describes the insurance industry.

We’ve faced major challenges over the last few years – from a global pandemic to supply chain issues to a spike in inflation and interest rates. Despite all this economic volatility and uncertainty, the insurance industry did not falter. Instead, we became even stronger.

But how?

We can confidently say that powerful, technology-fueled forces are changing our industry and reshaping how insurance gets done. Smart investments in technology and digital connectivity have underpinned growth and operational efficiency, helping agencies survive, thrive, and grow more profitably​.

The nature of the insurance agency is changing at a fast pace. But this changing landscape also creates hazards for those left behind​. Fortunately, technology provides the opportunity to compete, win and grow in new ways.

At Applied, we deeply believe that digital connectivity is the lifeblood of insurance innovation.​ It’s what connects agencies, insurers, and insureds. Without it, the industry cannot move forward.

Many of the challenges in this great industry are rooted in inefficient processes, unnecessary paperwork, long cycle times, and tortured means of sharing information​. All these are rooted in a lack of connectivity that has made the roundtrip of insurance a bumpy and opaque journey​.

But no longer must that be true. By getting on board the Digital Roundtrip of Insurance, you can create more value for your clients and, in turn, create a more valuable agency.

To learn about the four pillars that comprise the Digital Roundtrip of Insurance and what technology you can leverage to successfully navigate the journey, read our new eBook, Your Winning Ticket to the Digital Roundtrip of Insurance.

Taylor Rhodes

Taylor Rhodes, Chief Executive Officer, leads Team Applied and is responsible for the company's overall strategy and operational execution. Rhodes joined Applied in 2019 after serving as chief executive officer of SMS Assist, the leading cloud-based software platform for multi-site property management. Previously, he was CEO of Rackspace, where he led the company's growth from a cloud pioneer to an industry leader with more than two billion dollars in revenue, while establishing the company as a mainstay on the Fortune 100 Best Companies to Work For. Prior to Rackspace, he served as a leader in enterprise, financial and corporate strategy roles at Electronic Data Systems Corporation. Mr. Rhodes is a former United States Marine Corps infantry officer and holds a MBA from the University of North Carolina at Chapel Hill. He serves on the board of directors for Applied, Zenoss and Liquid Web, LLC.